Thursday, December 26, 2013

Herald Sun - You have reached your weekly Guest Access limit of 5 FREE ARTICLES

I find it interesting when news sites put barriers up for readers which try to get people to register their details. The news sites have paid advertising which should be paying for the content and making the site profit. Those who find value in the service will subscribe, but those who have to yet again provide their contact details to be on yet another mailing list, may in fact be put off using the site and that doesn't help advertisers.

It is very easy to search for an article using a search engine, and if the article is news, it will appear across a number of sites. Technically it is also trivial to get around the free article limit and takes no real skill. You can use more than one browser to extend the free number of articles, clear your cache, or operate your browser in private mode to bypass the limit.

Somehow I think the news sites need to become a little more creative in how they obtain new subscribers.  


Kelvin Eldridge 
www.OnlineConnections.com.au
Ph: 0415 910 703

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